Project Summary

Scottdale Bedding

Scottdale Bedding is the local manufacturer, wholesaler and the exclusive licensee of Serta and Simmons mattresses in the Bahamas. After an initial meeting with Scottdale Bedding, we determined they would benefit from having Saffire execute their marketing initiatives and provide a structure to accomplish various projects.

Our first recommendation after discussing Scottdale Bedding’s marketing needs was to rebrand the company for a fresh, updated look. We also created a plan of projects to roll out according to our recommended timeline for the upcoming months. The first initiative was to complete the corporate brand identity package and then gather all of the information needed to create a modern, content rich website.

The next great step was putting together the launch of the Scottdale website. We managed the production company, directed, and coordinated photo and video shoots to be used on the website and in future sales and promotional materials.

Our work

Services

Corporate Branding

Graphic Design

Copywriting & Content

Marketing Strategies

Project Management

Website Design & Development

Achievements

Consistent branding materials | Fresh modernized look | Increased brand recognition | Modern, sleek web design

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